Applied Health Communication

ISBN-13: 9781572737327 / Angielski

Kevin Bradley Wright;Scott D. Moore;Gary L. Kreps

Opis

This collection of readings is designed to be used as a supplemental text in health communication - specifically a course concerned with explaining current health communication theory and applied research in health communication. As the area of health communication has grown in recent years, there has been an increased need among health communication instructors for a resource that offers in-depth coverage of applied health communication topics beyond what is currently available in the leading health communication textbooks. The contributors are highly recognized and respected scholars in cutting-edge areas of health communication. In their chapters they draw on their extensive experience conducting applied communication research in a variety of health-related settings.