ISBN-13: 9781349316670 / Angielski / Miękka / 2009 / 212 str.
ISBN-13: 9781349316670 / Angielski / Miękka / 2009 / 212 str.
Alively and hands-on exploration of corporate-NGO alliances. It offers original insight to understand why alliances exist and to what end. It also looks into the asymmetries between partners and dwells on three crucial aspects of alliances management: alliance capacity development, stakeholder involvement and alliance metrics."