Airimagination: Extending the Airline Business Boundaries

ISBN-13: 9781032327464 / Angielski / Twarda / 2022 / 216 str.

Ohio State University) Aviation Nawal K. (Faculty Emeritus

Opis

This book, the latest in a long and well-regarded series by Nawal K. Taneja, explores innovative best practices within the airline business world, complemented by numerous insightful perspectives contained in multiple forewords and thought-leadership pieces.

Spis treści

Forewords, Acknowledgments, Chapter 1 What if Airlines adapted to Consumer Lifestyle Changes?, Chapter 2 What if airline products were reengineered?, Chapter 3 What if airlines rethought their revenue approach?, Chapter 4 What if airlines reimagined and redefined customer experience?, Chapter 5 What if the aviation industry contributed no carbon emissions?, Chapter 6 What if airlines could do more with less?, Chapter 7 What if airlines could truly differentiate themselves?, Chapter 8 Thought Leadership Pieces, About the Author, Index

O autorze

Nawal K. Taneja, whose experience in the aviation industry spans five decades (starting with TWA at its headquarters in New York City), has worked for and advised major airlines and related aviation businesses worldwide. Currently, he is an executive-in-residence at the Fisher College of Business at the Ohio State University.