After Marketing

ISBN-13: 9783659379727 / Angielski / Miękka / 2013 / 72 str.

Sajid Omar

Opis

The nature of marketing has changed dramatically over the last decade as marketers have begun to use new technologies and processes to create additional value for customers and their companies.These days corporations are more focused and concentrated with their customers and the stakeholders, that is why the interest in relationships is pretty high and thus they work in order to find out whether the relationship marketing do affect the company performance or not. Companies find a solution to this question that after marketing or relationship marketing effects the customer retention and satisfation or not?

O autorze

Omar Sajid achieved his MBA back in 2010, since then he is working in the field of sales and relationship marketing. Omar is a young and energetic researcher working in the fields of relationship marketing and sales management. With years of experience from the corporate world; he applies the corporate world in his researches.