Advertisement and Modern Art (6-Vol. Ep Set)

ISBN-13: 9784902454819 / Angielski / Twarda / 2015 / 2700 str.

Yasuko Suga

Opis

A facsimile reprint of eight British books which deal with different visual aspects of modern advertising.

Spis treści

Volume 1

Sparrow, Walter Shaw

Advertising and British Art： An Introduction to a Vast Subject

London: Bodley Head, 1924, c. 350pp. (incl. 27 text illus., 157 (36 in colour) plates)

Volume 2

Dean, Arthur W.

Modern Publicity - A Plea for Art in Advertising

London, New York [etc.]: Sir I. Pitman & Sons, 1921, c. 78pp.

Higham, Charles

Advertising, Its Use and Abuse

London: Williams & Norgate / New York, H. Holt, 1925, c. 256pp.

Fry, Roger

Art and Commerce (Hogarth Essays No.16)

London: L. & Virginia Woolf at the Hogarth Press, c1926, c. 28pp.

Volume 3

Preston, J. F. & Arch, E.

Advertising, Printing and Art in Commerce

London: Chapman & Hall Ltd, 1927, c. 357pp. (incl. 20 plates)

Volume 4

Gossop, R. P.

Advertisement Design

London: Chapman and Hall, 1927, c. 430pp. (incl. 144 (7 in colour) illus.）

Volume 5

Twining, E. W. & Hordich, D. E. M.

Art in Advertising - A Treatise on Artists' Work in Connection with All Branches of Publicity

London: Sir I. Pitman & Sons, 1931, c. 300pp. (incl. 142 (52 in colour) illus.)

Volume 6

Sheldon, Cyril

A History of Poster Advertising, together with a Record of Legislation and Attempted Legislation Affecting Outdoor Advertising

London: Chapman & Hall, 1937, c. 325pp.