A study and Analysis of Retail Sales Performance and Marketing

ISBN-13: 9786202795616 / Angielski

A. Suresh Kumar; S. Padmanaban

Opis

Retail sales are completed acquisitions of products and solutions also by consumers as well as services. You intend to prosper you require a well-considered business strategy of the market sector; target markets, client service, product choice, mix advertising, advertising activities as well as Rates strategies. Retail Advertising and marketing are made up of a company's effort to offer its product to its consumers.

O autorze

Kumar, A. Suresh Mr. A. Suresh Kumar, Research Scholar of reputed State University in Tamilnadu, India, and Dr. S. Padmanaban, working as a co-author and Assistant Professor of Department of Management. Mr. Suresh and Dr. Padamanaban's research interests are Retail Marketing, Marketing Strategy, Human Resource Management.