Digital Economics: The Digital Transformation of Global Business

ISBN-13: 9788771886504 / Angielski / Miękka / 2016 / 500 str.

Jens Christensen

Opis

In the 2010s, new technological and business trends threaten, or promise, to disrupt multiple industries to such a degree that we might be moving into a new and fourth industrial revolution. The background and content of these new developments are laid out in the book from a holistic perspective. Based on an outline of the nature and developments of the market economy, business, global business industries and IT, the new technological and business trends are thoroughly dealt with, including issues such as internet, mobile, cloud, big data, internet of things, 3D-printing, the sharing economy, social media, gamification, and the way they transform industries and businesses

O autorze

Lektor, dr.phil. Jens Christensen ved Aarhus Universitet har gennem mange år arbejdet med det historiske og aktuelle samspil mellem forretning og teknologi i et både samfundsmæssigt og virksomhedsmæssigt perspektiv.