The Planetary Bargain: Corporate Social Responsibility Matters

ISBN-13: 9781853839788 / Angielski / Miękka / 2003 / 272 str.

Michael Hopkins

Opis

Reviewing corporate social responsibility, this book suggests a co-operative strategy which creates prosperity both for corporations and for the people they serve. It presents the case for a worldwide agreement between private and public sectors and discusses the implications of this idea. The book contains case studies of international companies who have adopted socially responsible programmes and analyses research in this area across 20 years.

Spis treści

Why Corporate Social Responsibility (CSR)? * The Need for a Planetary Bargain * The Seven Azimuths: Who Are the Stakeholders? * Codes of Ethics * Corporate Social Responsibility in Practice * Corporate Social Responsibility in Selected Industrialized Countries * Frameworks to Measure Corporate Social Responsibility * How Best to Measure What is Corporate Social Responsibility * Empirical Application of CSR Indicators * Implications of a Planetary Bargain for Developing Countries * Conclusion: The Next Millennium * Notes * References * Index

O autorze

Michael Hopkins is Managing Director of MHC International and Professor and Chair of the International Centre for Business Performance and Corporate Responsibility at Middlesex University Business School, London, UK.