Inside Apple: The Secrets Behind the Past and Future Success of Steve Jobs's Iconic Brand

ISBN-13: 9781848547247 / Angielski / Miękka / 2012 / 240 str.

Adam Lashinsky

Opis

Based on numerous interviews, this book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the post-Jobs era.

Recenzje

'Adam Lashinsky's snappily written slim volume succeeds in getting behind the veil of secrecy that cloaks Apple, painting a portrait of a company in transition to a post-Jobs era' Irish Times

O autorze

Adam Lashinsky is a Senior Editor at Large for Fortune magazine. As the magazine's leading correspondent in Silicon Valley, he has interviewed all of the technology industry's top figures. He also is a weekly commentator on the Fox News Channel and prior to joining Fortune he wrote for TheStreet.com and the San Jose Mercury News.