ISBN-13: 9781571818508 / Angielski / Twarda / 1994 / 272 str.
ISBN-13: 9781571818508 / Angielski / Twarda / 1994 / 272 str.
Through developing an original analytical framework that, for the first time, systematically relates productive, market and financial variables, the authors are able to rewrite the history of the car business since Henry Ford.