The Business of Media: Corporate Media and the Public Interest

ISBN-13: 9781412913157 / Angielski / Miękka / 2005 / 336 str.

David Croteau; William Hoynes

Opis

The Business of Media presents the critical, yet careful, analysis of the rapidly changing media industry that students need in order to get behind the headlines and understand our increasingly media-saturated society. The writing is clear and jargon-free, accessible to undergraduates without requiring a background in economics.