The Business of New Process Diffusion: Management of the Early Float Glass Start-Ups

ISBN-13: 9781138587199 / Angielski / Twarda / 2019 / 60 str.

Brychan Celfyn Thomas; Alun Merlyn Thomas

Opis

This short text explores entrepreneurship, innovation and process diffusion through the example of the development of float glass. By using the glass industry as an example to draw out the key themes of innovation and diffusion theory, this book uses its specific industrial history to form an illuminating case study.

Spis treści

1. Introduction  2. New Process Diffusion  3. Case Study – Management of the Early Float Glass Start-ups  4. Conclusions