'… Zarefsky (Northwestern Univ.) provides yet another thoroughly researched, well-written work on argumentation and persuasion … While reading through these chapters, readers are likely to feel as if they are being intellectually fed by a master teacher. One can find many well-written textbooks and secondary studies on this topic … What sets Zarefsky's book apart from other texts is his infusion of nuanced ideas, such as preemptive moves and intensity. Exercises at the end of each chapter are well suited for classroom discussions … The well-developed index will be a valuable resource.' K. L. Majocha, Choice
Preface; 1. The argumentative perspective; 2. What arguments look like; 3. The emergence of controversy; 4. Evidence in argumentation; 5. Argument schemes; 6. Fallacies; 7. Case construction; 8. Attack and defense; 9. Language, style, and presentation; 10. Where and why we argue; Appendix: learning argumentation through debate.