Economic Psychology: An Introduction

ISBN-13: 9781107040502 / Angielski / Twarda / 2018 / 410 str.

Erich Kirchler; Erik Hoelzl

Opis

Written by two leading psychologists, this timely publication is the only up-to-date, English-language textbook on economic psychology.

Recenzje

'Finally - economic psychology now has the textbook that it desperately needed. Comprehensive, informative, illustrative, and written by two of the most renowned experts in this field. For anybody interested in economic psychology, and especially for those who want to get the whole picture, this book is a must-read.' Stefan Schulz-Hardt, University of Göttingen

Spis treści

1. Economic psychology: history and application; 2. Decision-making: normative models and anomalies; 3. Decision-making: descriptive models and choice architecture; 4. Lay theories: knowledge and money; 5. Consumer markets: purchasing and credit use; 6. Labour markets: wages and entrepreneurship; 7. Financial markets: risk and investment; 8. Collective co-operation: shadow economy and tax paying; 9. Collective production: work and unemployment; 10. Collective prosperity: wealth and happiness.