What Churchill Would Do: Practical Business Advice Based on Winston's WW2 Wisdom

ISBN-13: 9780955817830 / Angielski / Miękka / 2010 / 250 str.

Stuart Finlay;Fiona Finlay;Ruby Weir

Opis

To really gain an insight into how Winston Churchill managed WW2, you need to read the many thousands of memos he wrote during the war. Churchill's memoirs are packed full of stories and information, however they were written in the rosy glow of victory. The memo's tell the real story; written in the heat of the moment they provide a lasting imprint of who Churchill really was and, more importantly for my book, how he went about saving the west from an unspeakable tyranny. To be clear, this is a business focused book with a twist. It is 80% history, 20% business and 100% entertaining, with lots of surprises thrown in for good measure.. The subtitle of the book states "Practical Business Advice Based on Winston's WW2 Wisdom." There was something about Churchill that marked him out as special. Easy to say, challenging to detail. Over the next 240 pages I will share the nuggets of wisdom I have identified from my years studying Churchill's approach to running the war in a way that enables the reader to use this knowledge in a modern business environment.