Developing Value: The Business Case for Sustainability in Emerging Markets

ISBN-13: 9780821351819 / Angielski / Miękka / 2002

Lynn Mae Alexander; Roger Cowe

Opis

Developing Value is a groundbreaking report which challenges the conventional thinking of the role that business plays in emerging markets. This report examines the assertion that sustainability pertains exclusively to rich companies in developed nations and is not applicable to private sector companies in emerging markets. It is based on more than 240 real-life examples in over 60 countries.