Managing Crisis: A Positive Approach

ISBN-13: 9780815361589 / Angielski / Twarda / 2018 / 286 str.

Gerald C. Meyers; John Holusha

Opis

First published in 1986. Gerald C. Meyers believes that a crisis in business – as in life – is often foreseeable. He also believes that it can be managed, offering an unprecedented opportunity for positive change in a company. Meyers has developed a plan for practical crisis management.

Spis treści

Acknowledgments;  Introduction;  Part One: The Argument;  1. Crisis Management  2. The Unmanaged Crisis  3. The Benefits of Crisis;  Part Two: The Nine Forms of Crises;  4. Public Perception: "How Do I Look?"  5. Sudden Market Shift: "Which Way Did They Go?"  6. Product Failure: "Redesign It or Retire It"  7. Top Management Succession: "Weakness at the Top"  8. Cash Crises: "Frequent and Lethal"  9. Industrial Relations: "Labor’s Love Lost"  10. Hostile Takeover: "Circle the Wagons"  11. Adverse International Events: "Foreseeable but Uncontrollable"  12. Regulation-Deregulation: "The Consummate Crap Game";  Part Three: Dealing with Disruption;  13. Thinking Tools for Crisis Management  14. Organizing for Crisis  15. Managing a Crisis;  Index

O autorze

Gerald C. Meyers, John Holusha