Policy Issues for Business: A Reader

ISBN-13: 9780761974147 / Angielski / Twarda / 2002 / 354 str.

Vivek Suneja

Opis

This is an extremely helpful and imaginative set of readings which MBA and other business students will find very useful. The Editor makes a compelling case for business students to be aware of the economic and social policy environment in which modern business has to operate. It distinguishes itself from other Readers by considering policy environment questions from different theoretical perspectives. Policy Issues for Business will therefore be an important addition to course teaching in this area'- Ajit Singh, University of Cambridge Policy Issues for Business is an invaluable tool for students taking courses in strategy, business policy and management. The Reader covers a wide domain, including relevant issues in economics and technology. The readings are neatly divided into eight sections, with a student's introduction to each. The various sections look at the role of policy and the relationship between theory and policy, issues around competition, science technology and innovation policy, international trade and investment policy, regional policy and environmental policy. Policy Issues for Business will be required reading for undergraduate as well as MBA courses on business policy, technology and innovation management, change management and strategy. This text is a course Reader, in a series of three (alongside Decision Making for Business, and Strategy for Business), which make up the main teaching texts of The Open University undergraduate course Business Behaviour in a Changing World (B300).