ISBN-13: 9780615828756 / Angielski / Miękka / 2013 / 60 str.
The purpose of this workbook is to help employers think through the financial decision of investing in a health promotion program for employees. It includes review of the published literature on the impact of programs on medical cost and productivity, provides a framework employers and consultants can use to conduct a prospective cost/benefit analysis, and a discussion on the extent to which employers prospective analysis is rationally or emotionally driven.