Managing Innovation and Entrepreneurship in Technology-Based Firms

ISBN-13: 9780471572190 / Angielski / Twarda / 1994 / 416 str.

Michael J. C. Martin

Opis

This volume has grown largely out of the author's experience of developing and teaching courses in managing technological innovation-entrepreneurship to business, engineering and science students. It provides a dynamic framework within which managers from virtually any professional background can develop efficient, highly productive work systems guaranteed to maximize a high-tech firm's competitive edge.

Spis treści

Partial table of contents:

THE TECHNOLOGICAL INNOVATION PROCESS.

Some Frameworks for Viewing the Process.

THE CORPORATE SETTING.

The Corporate Technological Innovation Base.

Technological Innovation Management: Planning and Strategies.

THE R&D SETTING.

R&D Management: Some General Considerations.

Project–Product Evaluation.

Project Management.

THE OPERATIONAL SETTING.

Transferring the Project from R&D to Operations.

THE ENTREPRENEURIAL SETTING.

Creating the New Technological Venture.

Small in Large Is Also Beautiful: Stimulating Intrapreneurship.

THE STRATEGIC SETTING.

Interpreneurship: Technology Acquisition and Partnering.

Index.