ISBN-13: 9780471350958 / Angielski / Miękka / 1999 / 224 str.
Machiavelli's The Prince described a code of conduct for political leaders. In this book McAlpine explores the relationship between the modern business leader and his, or her, employees and shareholders. The chapters elucidate the unchanging, key aspects of politics and business, from flattery and loyalty, craftiness and control, starting a business, and creating the company image. The result is a guide to the nature of politics and power in a world of suspicion and envy, strategic alliances, and ruthless misinformation.