The Case Study Companion: Teaching, Learning and Writing Business Case Studies

ISBN-13: 9780367426972 / Angielski / Twarda / 2021 / 202 str.

Scott Andrews

Opis

The Case Study method of teaching and learning provides an important function in management education, but employing it effectively can be a challenge. This book provides practical insights, tools and approaches for case teaching and writing, drawing on perspectives from expert practitioners around the world.

O autorze

Scott Andrews is a Principal Lecturer in Leadership and Business at the University of Worcester, UK. He is an experienced case teacher and writer, having run over 150 case development programmes across more than 30 countries. He has been appointed a Senior Fellow of the Higher Education Academy in recognition of his contribution to the global development of the Case Method.