Sport Operations Management and Development: An Applied Approach

ISBN-13: 9780367333485 / Angielski / Twarda / 2020 / 236 str.

Mark Piekarz

Opis

This textbook introduces the work of sport management and sport development from the perspective of the day-to-day operational challenges faced by managers and sport development officers. It addresses the practicalities of designing and delivering sport services safely, efficiently and effectively, for profit or in non-profit contexts.

Spis treści

1. What is Sport Service Operations Management and Development?,  2. Organisational Purpose and Evaluating Service Operations,  3. Job Tasks, Scheduling and Time Management,  4. Creating Sport Programmes to Meet Needs and Wants,  5. Customer Care, Quality Systems and Regulatory Compliance,  6. Project Sport and Event Management,  7. Stakeholders, Partnerships and Volunteers,  8. Fundraising, Sponsorship and Digital Target Marketing,  9. Crisis Management, Risk and Dynamic Risk Assessments,  10. Researching and Consulting Communities

O autorze

Mark Piekarz is Associate Head of School at Coventry University, UK. He has taught and developed courses in sport management and development. Before beginning teaching, he worked as a sport facility manager and community sport development officer.