The Development of Modern Business

ISBN-13: 9780333598788 / Angielski / Miękka / 2002 / 376 str.

Gordon Boyce;Simon Ville

Opis

This text blends economic theory with empirical evidence to chart business development over the last two centuries in the U.K., the U.S., Japan, and Australia. It addresses enduring concerns for entrepreneurs and managers and demonstrates the value of a historical perspective from which to judge present-day issues. Each chapter considers an issue of current significance, introduces theories to illuminate the topic, and discusses historical evidence and debates.

Spis treści

History and Theory of the Growth of the Firm.- Entrepreneurship and Management.- Information and Uncertainty.- Corporate Finance.- Labour Management.- Production.- Marketing.- Structure.- Inter-organisational Relations and Co-operative Structures.- International Business.- Government and Business.- Future Directions in Business History.

O autorze

GORDON BOYCE is Director of the International Business Program at Victoria University. He teaches International Business and economic history. Recent publications include: Information, Mediation and Institutional Development: Cooperative Structures in Global Business.

SIMON VILLE is Professor of Economics at the University of Wollongong. He is currently working on a project about corporate leadership in twentieth-century Australia. Recent publications include: The Rural Entrepreneurs: A History of the Stock and Station Agent Industry in Australia and New Zealand

Blurb

This innovative business history text book blends economic theory with empirical evidence to chart business development over the last two centuries in the UK, the United States, Japan and Australia. Each chapter considers an issue of current significance, introduces theories to illuminate the topic and discusses historical evidence and debates. Features include: boxed case studies and original documents; illustrations and statistical tables; discussion questions and suggestions for further reading. Themes include:
* History and Theory of the Growth of the Firm
* Entrepreneurship and Management
* Information and Uncertainty
* Corporate Finance
* Labour Management
* Production
* Marketing
* Structure
* Inter-organisational Relations and Co-operative Structures
* International Business
* Government and Business
The Development of Modern Business addresses enduring concerns for entrepreneurs, managers and students and demonstrates the value of an historical perspective from which to judge present day issues.