ISBN-13: 9780240802725 / Angielski / Miękka / 1997 / 244 str.
ISBN-13: 9780240802725 / Angielski / Miękka / 1997 / 244 str.
Seeking to help the multimedia producer and buyer, this work teaches the reader to recognize flaws in past performances and to anticipate situations in future projects, in order to save money and avoid conference room confrontations. Souter examines the skills necessary to both the producer and the purchaser of multimedia, allowing each to see the other's problems and viewpoints. Viewing the multimedia project from both sides, Souter highlights the issues which will allow for effective communication between parties, resulting in a better product and a more creative relationship among all involved.