Introduction to Management

ISBN-13: 9780230000384 / Angielski / Miękka / 2007 / 696 str.

Richard Pettinger

Opis

Introduction to Management (4th edition) is an ideal text for students studying management for the first time. Covering all of the functional areas of management, the new edition is updated to cover new developments in the field and includes new chapters on innovation, enterprise, risk management, ethics and responsibility.

Spis treści

Preface.- PART ONE: THE FOUNDATIONS OF MANAGEMENT.- Introduction.- Managing in a Changing Environment.- Organisational and Managerial Performance.- Risk.- Ethics.- Globalisation.- Organisations, Managers and the Environment.- Case Study.- PART TWO: STRATEGY, POLICY, DIRECTION AND PRIORITIES.- Strategy, Policy and Direction.- Investment Appraisal.- Marketing.- Managing Operations and Projects.- Financial Management.- Quantitative Methods.- Product and Service Development and Innovation.- Case Study.- PART THREE: ORGANISATIONAL AND BEHAVIOURAL ASPECTS.- Innovative, Creative and Entrepreneurial Management.- Culture.- Perception, Attitudes, Values and Beliefs.- Communication.- Organisation Technology, Structure and Design.- Human Resource Management.- Leadership and Management.- Case Study.- PART FOUR: MANAGEMENT IN ACTION.- Management, Influence, Power and Authority.- Corporate Governance.- Teams and Groups.- Management and Motivation.- The Management of Conflict.- Management in Practice.- Managing for the Present and Future.- Case Study.- Bibliography.

O autorze

RICHARD PETTINGER is a Lecturer in Management at University College London, UK. He has written over 30 books on management, business and related areas. He has extensive management experience and is a consultant to a number of large and small organizations in all sectors.

Blurb

Introduction to Management (4th edition) is an ideal text for students studying management for the first time. Covering all of the functional areas of management, the new edition is updated to cover new developments in the field and includes new chapters on innovation, enterprise, risk management, ethics and responsibility.
Also available is a companion website with extra features to accompany the text, please take a look by clicking below -
http://www.palgrave.com/business/pettinger4/