The Oxford Encyclopedia of Health and Risk Message Design and Processing: 4-Volume Set

ISBN-13: 9780190455378 / Angielski / Twarda / 2018 / 2496 str.

Roxanne Parrott

Opis

The Oxford Encyclopedia of Health and Risk Message Design and Processing is a collection of over 130 articles, compiled as an current and comprehensive theoretically guided work in health and risk communication by over 150 scholars from around the world. As research and practice dedicated to communicating about health and risk to lay audiences grows exponentially, this work seeks to ensure that what is communicated is not only scientifically accurate butalso avoids any partial information or overemphasis of particular features that result in beliefs or actions that may result in personal or societal harms.

O autorze

Roxanne Parrott is a Distinguished Professor Emeritus of Communication Arts & Sciences at The Pennsylvania State University. She received a PhD in communication with a minor in health policy and administration from the University of Arizona. She served on the National Academies of Sciences' Institute of Medicine Board of Population Health and Public Health Practice for five years. Parrott authored the award-winning book, Talking about Health, Why Communication Matters and co-edited the award winning book, Designing Health Messages: Approaches from Communication Theory and Public Health Practice.