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Much like rap music and ethnic foods, Chicano lowrider culture has become sufficiently widespread in recent decades to almost be considered "mainstream." However, those outside of lowriding may not realize that this cultural phenomenon is not the result of a recent fad--it originated in the pre-World War II era, and has continued to grow and evolve since then.

Lowriders in Chicano Culture: From Low to Slow to Show allows readers to see how this expressive culture fits within the broader context of Chicano culture and understand how lowriding reflects the social,...

The editors have put together a solid overview of ten areas of popular culture in Latin America. The contributors have skillfully overcome a variety of research obstacles as well as the imposing problem of dealing with many countries. Each contributor has expertly assembled scientific research, intelligent observations, and well-thought-out conclusions to offer a reliable, sophisticated study of his particular area. Popular music, sports, television, popular religion, comics, photonovels, film, newspapers, cartoons, and festivals and carnivals are covered in this much-needed volume.