Kategoria BISAC: Computers >> Internet - Social Media

Many users of the Internet are aware of bots: automated programs that work behind the scenes to come up with search suggestions, check the weather, filter emails, or clean up Wikipedia entries. More recently, a new software robot has been making its presence felt in social media sites such as Facebook and Twitter the socialbot. However, unlike other bots, socialbots are built to appear human. While a weatherbot will tell you if it's sunny and a spambot will incessantly peddle Viagra, socialbots will ask you questions, have conversations, like your posts, retweet you, and become your...

The shitstorm represents an authentic phenomenon of digital communication. -- from In the Swarm

Digital communication and social media have taken over our lives. In this contrarian reflection on digitized life, Byung-Chul Han counters the cheerleaders for Twitter revolutions and Facebook activism by arguing that digital communication is in fact responsible for the disintegration of community and public space and is slowly eroding any possibility for real political action and meaningful political discourse. In the predigital, analog era, by the time an angry letter to the...

Comments on digital news stories and on social media play an increasingly important role in public discourse as more citizens communicate through online networks. The reasons for eliminating comments on news stories are plentiful. Off-topic posts and toxic commentary have been shown to undermine legitimate news reporting, yet the proliferation of digital communication technology has revolutionized the setting for democratic participation. The digital exchange of ideas and opinions is now a vital component of the democratic landscape. Marie K. Shanahan's book argues for news organizations...

As people spend increasing proportions of their daily lives using social media, such as Twitter and Facebook, they are being invited to support myriad political causes by sharing, liking, endorsing, or downloading. Chain reactions caused by these tiny acts of participation form a growing part of collective action today, from neighborhood campaigns to global political movements. Political Turbulence reveals that, in fact, most attempts at collective action online do not succeed, but some give rise to huge mobilizations--even revolutions.

Drawing on large-scale data generated...

This is the kind of book that you don't read once; you read it forever.-Jay Baer, president of Convince and Convert and author of Hug Your Haters: How to Embrace Complaints and Keep Your Customers

Social media has changed customer service forever. It has shifted power from brands to consumers, requiring a different way of thinking about customer engagement.

Dan Gingiss has interviewed dozens of business leaders on his podcast, Focus on Customer Service. From those conversations and his own real-world experience at multiple Fortune 300 companies, Gingiss...

Do you want to rank higher in Google, engage more people on Facebook, and build your email list? Do you want to generate more online leads and sales for your business?

If so, then you're just one click away from being able to create a digital marketing plan that works for your business.

In The Lead Machine, you'll discover a simple, straight-forward method for digital marketing called the BARE Essentials of Digital Marketing.

• Build - How...

Whether we are checking emails, following friends on Facebook and Twitter, catching up on gossip from TMZ, planning holidays on TripAdvisor, arranging dates on Match.com, watching videos on Youtube, or simply browsing for deals on Amazon, the internet pervades our professional and personal environments. The internet has revolutionized our lives, but at what cost?

Are you tired of being a Facebook amateur? Do you wish you could make some real money with Facebook like everyone else is?

Whether you want to (1) know the basics of being successful with Facebook, (2) learn how to optimize your Facebook ads, or (3) make a full-fledged plan of action to make money with Facebook, this book will teach you everything you need to know.

Are you lost when it comes to marketing on the internet?

Don't waste your...

Are you tired of being a Facebook amateur? Do you wish you could make some real money with Facebook like everyone else is?

Whether you want to (1) know the basics of being successful with Facebook, (2) learn how to optimize your Facebook ads, or (3) make a full-fledged plan of action to make money with Facebook, this book will teach you everything you need to know.

Are you lost when it comes to marketing on the internet?

Don't waste your...

Would you like to be a pro with Twitter? Do you wish you could make some real money with Twitter like everyone else is?

Whether you want to (1) know how to optimize your twitter account, (2) know how to build up your fan base the right way, or (3) market with twitter to boost sales and make money, then this is the book for you!

Easily cut through the confusion to increase profits.

While it may appear innocuous, with its innocent blue bird for an icon, Twitter is a...

Are you tired of being a YouTube amateur? Do you wish you could make some real money with YouTube like everyone else is?

Whether you want to (1) know how to use YouTube like a pro, (2) attract more fans and customers, or (3) market effectively and make money, then this is the book for you!

Are your sales slumping? Is your customer base too small?

Discover some of the world’s best YouTube marketing techniques along with strategies for building lasting relationships with your...

Would you like to be a pro with Twitter? Do you wish you could make some real money with Twitter like everyone else is?

Whether you want to (1) know how to optimize your twitter account, (2) know how to build up your fan base the right way, or (3) market with twitter to boost sales and make money, then this is the book for you!

Easily cut through the confusion to increase profits.

While it may appear innocuous, with its innocent blue bird for an icon, Twitter is a...

Are you tired of being a YouTube amateur? Do you wish you could make some real money with YouTube like everyone else is?

Whether you want to (1) know how to use YouTube like a pro, (2) attract more fans and customers, or (3) market effectively and make money, then this is the book for you!

Are your sales slumping? Is your customer base too small?

Discover some of the world’s best YouTube marketing techniques along with strategies for building lasting relationships with your...

Would you like to be a pro with Twitter? Do you wish you could make some real money with Twitter like everyone else is?

Whether you want to (1) know how to optimize your twitter account, (2) know how to build up your fan base the right way, or (3) market with twitter to boost sales and make money, then this is the book for you!

Easily cut through the confusion to increase profits.

While it may appear innocuous, with its innocent blue bird for an icon, Twitter is a...