From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes the new edition of this ground-breaking text. Based on the world-renowned Babson Entrepreneurship program, Entrepreneurship: The Practice and Mindset emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. They will walk away from this text with the entrepreneurial...
From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, bu...
Christopher P. Neck Jeffery D. Houghton Emma L. Murray
Introducing the planning, organizing, leading and controlling functions of management, this text goes even further by exploring how managers can create a more sustainable, entrepreneurial future. Packed with self-assessments, real-world cases, manager profiles, and video activities, this text will get the reader energized about making a difference in today's fast-paced, dynamic workplace.
Introducing the planning, organizing, leading and controlling functions of management, this text goes even further by exploring how managers can creat...