The respondents' perceptions about the private television channels' political programs on the issues of National and International importance in view of 'Uses and Gratification model'. Moreover to check respondents' satisfaction level with the selected private television channels i.e., Geo news, Express News, Dunya News, SAMAA TV and ARY News and their current affairs programs. Data was collected through personal interview techniques (questionnaire) from 320 (160 natural sciences, 160social science) respondents by using purposive sample technique. Respondents are equally selected for the...
The respondents' perceptions about the private television channels' political programs on the issues of National and International importance in view ...
