Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets.
Throughout the book, David Hands offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.
Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of secur...
Design Management is a discipline in continual motion - changing, responding and adapting to the ever increasing dynamics of social and business transformation. The value of design has grown monumentally since its embryonic stages in the late 1970s, and it now reaches far beyond the realm of industry and commerce, forging a strong presence within the public sector institutions and not-for-profit organisations. Design Management is, quite simply, the essential handbook to all things design. Highly international in its approach, the text is structured around four key...
Design Management is a discipline in continual motion - changing, responding and adapting to the ever increasing dynamics of social and business tr...