The Sage Handbook of Public Opinion Research

ISBN-13: 9781412911771 / Angielski / Twarda / 2007 / 640 str.

Wolfgang Donsbach; Michael W. Traugott

Opis

Provides an overview of the concepts included in and surrounding the term 'public opinion' and its application in modern social research. This book presents the basic empirical concepts for assessing public opinion and opinion changes in society. It also provides an overview of the social, political and legal status of public opinion research.