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These proceedings present the technical contributions to the First Conference on A- tions, Market Mechanisms, and Their Applications (AMMA), held May 8-9, 2009 in Boston, Massachusetts, USA. The conference was devoted to issues that arise in all stages of deploying a market mechanism to solve a problem, including theoretical and empirical examinations. In addition to more traditional academic papers, the conf- ence placed emphasis on experiences from the real world, including case studies and new applications. The main goal of AMMA was to explore the synergy required for good mechanism...