wyszukanych pozycji: 6
Creating the Nazi Marketplace
ISBN: 9780521746366 / Angielski / Miękka / 2010 / 292 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych (Dostawa przed świętami) When the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating support for the regime required providing Germans with the products they desired. At the same time, the Nazis worried about the degrading cultural effects of mass consumption and its association with Jewish interests. This book examines how both the state and private companies sought to overcome this predicament. Drawing on a wide range of sources advertisements, exhibition programs, films, consumer research, and marketing publications the book...
When the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating ...
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cena:
197,47 zł |
West German Industry and the Challenge of the Nazi Past, 1945-1955
ISBN: 9780807855430 / Angielski / Miękka / 2004 / 352 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych (Dostawa przed świętami) In the aftermath of World War II and the Holocaust, West German industrialists faced a major crisis in their public image. With mounting revelations about the use of forced and slave labor, the "Aryanization" of Jewish property, and corporate profiteering under National Socialism, industrialists emerged from the war with their national and international reputations in tatters.
In this groundbreaking study, Jonathan Wiesen explores how West German business leaders remade and marketed their public image between 1945 and 1955. He challenges assumptions that West Germans--and... In the aftermath of World War II and the Holocaust, West German industrialists faced a major crisis in their public image. With mounting revelations a...
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cena:
261,43 zł |
Creating the Nazi Marketplace: Commerce and Consumption in the Third Reich
ISBN: 9780521762533 / Angielski / Twarda / 2010 / 294 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. When the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating support for the regime required providing Germans with the products they desired. At the same time, the Nazis worried about the degrading cultural effects of mass consumption and its association with Jewish interests. This book examines how both the state and private companies sought to overcome this predicament. Drawing on a wide range of sources advertisements, exhibition programs, films, consumer research, and marketing publications the book...
When the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating ...
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cena:
379,10 zł |
Nazi Germany: Society, Culture, and Politics
ISBN: 9781350112612 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych. |
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cena:
146,86 zł |
Nazi Germany: Society, Culture and Politics
ISBN: 9781350112629 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych. |
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cena:
445,99 zł |
Selling Modernity: Advertising in Twentieth-Century Germany
ISBN: 9780822340478 / Angielski / Twarda / 2007 / 384 str. Termin realizacji zamówienia: ok. 22 dni roboczych. A historical study of modern German advertising, from the Imperial period through the 1970s, that explores mass consumption in modern society and the relationship between business mentalities, artistic creation, consumer behavior, and ideology.
A historical study of modern German advertising, from the Imperial period through the 1970s, that explores mass consumption in modern society and the ...
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cena:
498,46 zł |