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Brand expert, popular speaker, and Fortune 500 advisor Duane Knapp presents The BrandPromise(R), his secret formula for becoming a Genuine Brand. Making the right promise, keeping it, and fulfilling your BrandPromise commitment will transform your business or organization into a "one-of-a-kind" brand that customers, employees, and shareholders will trust and support for years to come.

"A brand's promise is the new currency for success," says Knapp, who teaches from personal experience, having built or advised hundreds of successful brands worldwide. Duane Knapp's Promise...

David Fincher (b. 1962) did not go to film school and hates being defined as an auteur. He prefers to see himself as a craftsman, dutifully going about the art and business of making film. Trouble is, it's hard to be self-effacing when you are the director responsible for Se7en, Fight Club, and The Social Network. Along with Quentin Tarantino, Fincher is the most accomplished of the Generation X filmmakers to emerge in the early 1990s.

This collection of interviews highlights Fincher's unwavering commitment to his craft as he evolved from an entrepreneurial music video...

Vektorbundel stellen eine faszinierende Verbindung von Algebra und Topologie dar. Die bekanntesten Beispiele, das Mobiusband und das Tangentialbundel, veranschaulichen schon unmittelbar zwei Hauptaspekte.

Einmal geben Vektorbundel Hinweise auf die Gestalt eines Raumes - so deutet ein Mobiusband auf das Vorhandensein eines "Loches" hin -, andererseits lassen sich geometrische Objekte wie Mannigfaltigkeiten durch Vektorbundel linearisieren. Durch diese Nahe zur Geometrie hat die Vektorbundeltheorie nicht nur zahlreiche Anwendungen, so kann man beispielsweise schon mit geringen...

Three decades of controversy in Shakespeare studies can be summed up in a single question: Was Shakespeare one of a kind? On one side of the debate are the Shakespeare lovers, the bardolatrists, who insist on Shakespeare's timeless preeminence as an author. On the other side are the theater historians who view modern claims of Shakespeare's uniqueness as a distortion of his real professional life. In Shakespeare Only, Knapp draws on an extraordinary array of historical evidence to reconstruct Shakespeare's authorial identity as Shakespeare and his contemporaries actually understood...