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wyszukanych pozycji: 6
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Critical Thinking about Sex, Love, and Romance in the Mass Media: Media Literacy Applications
ISBN: 9780805856156 / Angielski / Twarda / 2006 / 428 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. "Critical Thinking About Sex, Love, and Romance in the Mass Media "investigates how romantic coupleship is represented in books, magazines, popular music, movies, television, and the Internet within entertainment, advertising, and news/information.
"Critical Thinking About Sex, Love, and Romance in the Mass Media "investigates how romantic coupleship is represented in books, magazines, popular mu...
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cena:
704,29 zł |
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Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
ISBN: 9780789025340 / Angielski / Twarda / 2004 / 302 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Leading experts present cutting-edge ideas and current research on product placement
The Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics is the first serious book in English to examine the wider contexts and varied texts of product placement, related media marketing strategies, and audience impacts. The contributors are national experts in a variety of mass media specialties-history, law, and ethics (both media ethics and medical ethics); cultural and critical analysis; content analysis and effects; visuality; marketing,... Leading experts present cutting-edge ideas and current research on product placement
The Handbook of Product Placement in the Mass Media: New St... |
cena:
756,45 zł |
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Critical Thinking about Sex, Love, and Romance in the Mass Media: Media Literacy Applications
ISBN: 9780805856163 / Angielski / Miękka / 2006 / 428 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This distinctive volume explores how romantic coupleship is represented in books, magazines, popular music, movies, television, and the Internet within entertainment, advertising, and news/information. This reader offers diverse theoretical perspectives and methodological approaches on the representation of romantic relationships across the media spectrum. Filling a void in existing media scholarship, this collection explores the media's influence on perceptions and expectations in relationships, including the myths, stereotypes, and prescriptions manifested throughout the press....
This distinctive volume explores how romantic coupleship is represented in books, magazines, popular music, movies, television, and the Internet withi...
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cena:
286,88 zł |
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Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics
ISBN: 9780789025357 / Angielski / Miękka / 2004 / 302 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This book examines product placement, related media marketing strategies, and their impacts upon consumers. The contributors are national experts in a variety of mass media specialties who address placement in terms of historical context, Hollywood, brand synergy and brand identity and legal/ethical issues. The Handbook of Product Placement in the Mass Media also explores fascinating case studies focusing on product placement in movie and television programmes, in books and as a marketing technique for medical products - plus examinations of the impact of adding an audible reference to a...
This book examines product placement, related media marketing strategies, and their impacts upon consumers. The contributors are national experts in a...
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cena:
281,66 zł |
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Sex, Love, and Romance in the Mass Media: Analysis and Criticism of Unrealistic Portrayals and Their Influence
ISBN: 9781138134188 / Angielski / Twarda / 2015 / 278 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This accessible yet research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayals of sex, love, and romance in a wide variety of mass media, from entertainment to advertising to news. The multidisciplinary methodological perspective comes out of a media literacy approach and embraces a variety of traditions along the quantitative-qualitative continuum. Focused on portrayals of male-female coupleship, the book is centered around the 12 major myths and stereotypes of Galician's Dr. FUN 's Mass Media Love Quiz(c), each...
This accessible yet research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayal...
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cena:
860,79 zł |
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Sex, Love, and Romance in the Mass Media: Analysis and Criticism of Unrealistic Portrayals and Their Influence
ISBN: 9780805848328 / Angielski / Miękka / 2004 / 200 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This accessible yet research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayals of sex, love, and romance in a wide variety of mass media, from entertainment to advertising to news. The multidisciplinary methodological perspective comes out of a media literacy approach and embraces a variety of traditions along the quantitative-qualitative continuum. Focused on portrayals of male-female coupleship, the book is centered around the 12 major myths and stereotypes of Galician's Dr. FUN 's Mass Media Love Quiz(c), each...
This accessible yet research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayal...
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cena:
323,40 zł |
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