Pathways to African Export Sustainability

ISBN-13: 9780821395592 / Angielski / Miękka / 2012 / 136 str.

Paul Brenton; Olivier Cadot; Martha Denisse Pierola

Opis

African exporters suffer from low survival rates on international markets. They fail more often than others, incurring time and again the setup costs involved in starting new relationships. This high churning is a source of waste, uncertainty, and discouragement.