Introduction 1Part 1: Getting a Feel for eBay 7Chapter 1: Why Being on eBay Is Fun on So Many Levels 9Chapter 2: Let's Do It! Signing Up on eBay 21Chapter 3: Finding Your Way Around eBay 33Chapter 4: Ground Central, Your Private, My eBay 49Part 2: Buying Like an Expert 77Chapter 5: Deal or No Deal? Buying Hacks and Searching Tips 79Chapter 6: Get a Deal: The Art of Shopping eBay 99Chapter 7: Winning eBay Shopping Strategies 123Chapter 8: Winner! Winner! Chicken Dinner? 137Part 3: Making Money the eBay Way 151Chapter 9: Selling Online for Fun and Profit 153Chapter 10: Time to Sell: Making Irresistible Listings 179Chapter 11: Find Merchandise to Sell and the eBay Store Decision 203Chapter 12: Take the Pain out of Closing the Deal and Shipping 225Chapter 13: Saving and Troubleshooting Sales 253Chapter 14: Increase Profits with Photography and Other Strategies 271Part 4: Even More of eBay's Special Features 293Chapter 15: Security: Protect Yourself Online and on eBay 295Chapter 16: Rules, Policies, and Etiquette (and How to Get Help) 315Chapter 17: Marketing Sales with Social Media and the Community 335Chapter 18: eBay Bucks Rewards, Charitable Buying and Selling, and Going Mobile 347Part 5: The Parts of Tens 357Chapter 19: Ten (Or So) Golden Rules to Succeed on eBay 359Chapter 20: Ten (Or So) Services to Make Life Easy 367Index 381
Marsha Collier is the top-selling eBay author and among the world's foremost e-commerce experts and educators. Now a Top Rated Plus Seller, she was among the first eBay PowerSellers. Marsha makes regular appearances on television, radio, and in print to discuss business, e-commerce, and customer service, and blogs at www.coolebaytools.com.