This is cultural management

ISBN-13: 9786208971991 / Angielski / Miękka / 2025 / 64 str.

Zahira Rico

Opis

If you are wondering about the possibilities of a cultural project and the importance of managing it in a digital ecosystem, here is the answer. Through methodologies and creative processes, as well as some execution techniques from marketing, start your journey to produce a transmedia project step by step and with tools that focus on detonating the best options to narratively design the world in which your users inhabit, participate and expand from a multidisciplinary vision.