The Packaging Development Process : A Guide for Engineers and Project Managers

ISBN-13: 9781566768016 / Angielski / Twarda / 1999 / 101 str.

Kristine DeMaria; DeMaria DeMaria

Opis

Outlines the steps involved in completing a packaging project from project initiation through the identification of package concepts; the feasibility assessment; consumer testing for packaging; final concept evaluation; proving functionality; and the package launch. Three case studies are used throu

Spis treści

FOREWORD Preface Introduction Packaging Development Process Flow Chart Phase I: Planning Project Initiation Project Teams Business Planning & Goals Project Charter Team Meetings Packaging Project Examples 2. Identify Package Concepts Project Categories Where Ideas Come From Brainstorming & Creative Thinking Activities Packaging Project Examples 3. Feasibility Assessment Five Steps of Feasibility Assessment Gathering Information Project Reviews Packaging Project Examples 4. Consumer Testing For Packaging Consumer Concept Testing Develop Package Prototypes Consumer Usage Testing Consumer Packaging Test Methods Packaging Project Examples 5. Final Concept Evaluation Concept Evaluation Financial Requirement Go or Stop Decision Packaging Project Examples Phase II: Proving Functionality 6. Proving Functionality Developing a Test Plan Packaging Material Testing Finished Package Testing Package Environments Crisis Management Plant Trials Final Approval Packaging Project Examples Phase III: Package Launch 7. Package Launch Production Start-up Monitoring Performance Packaging Project Examples Bibliography/Index

O autorze

DeMaria, Kristine