The Changing Face of Korean Management

ISBN-13: 9780415774000 / Angielski / Twarda / 2008 / 256 str.

Chris Rowley;Yongsun Paik

Opis

South Korea has been recognised as a pivotal economic force within its region. This book explores the key areas of management, exploring the opportunities and challenges that managers face. Incorporating expert contributions, this book provides a complete overview of the current state of management in South Korea.

Part of the successful Routledge Working in Asia series of books, The Changing Face of Korean Management focuses on a country that is predicted by some experts to be the world’s third richest by 2025. South Korea, with its thriving telecommunications and automotive industries, and increasing trade links with China, survived the 1997 Asian Economic Crisis better than most. This important textbook explores the key areas of management within this pivotal country in the region, including:

• human resource management
• marketing
• operations
• finance
• strategy
• overseas affiliates
• small firms and entrepreneurship
• women.

Including case studies and interviews with front line Korean managers to enable a real ‘voice’ to emerge, and written by native academics, this is a complete analysis of the current state of management structures in South Korea. It is important reading for all students of business and management and Asia.

Spis treści

1. Setting the Scene for The Changing Face of South Korean Management  2. The Changing Face of Korean Human Resource Management  3. The Changing Face of Korean Marketing Management  4. The Changing Face of Operations Management in Korea  5. The Changing Face of Korean Finance Management  6. The Changing Face of Korean Strategic Management  7. The Changing Face of Korean Small and Medium-Sized Enterprises Management  8. The Changing Face of Korean Management of Overseas Affiliates  9. The Changing Face of Korean Women in Management  10. The Changing Face of Korean Management Revisited