Spanning Boundaries and Disciplines: University Technology Commercialization in the Idea Age

ISBN-13: 9780857241993 / Angielski / Twarda / 2010 / 227 str.

Gary D. Libecap;Marie Thursby;Sherry Hoskinson

Opis

This volume addresses the challenges that can arise when individuals from technical, business, and legal environments must converge on the goal of commercialization. It brings together studies from organizational behaviour, marketing, economic, and sociological perspectives on commercialization of university technologies.