"Rural Cinema Exhibition and Audiences in a Global Context offers an excellent contribution to the field of audience studies and cinema going. It also benefits from helpful colour images in reproduced local maps and photographs, graphs and charts." (Sian Barber, Film Studies, Vol. 21, 2019)
1. Introduction: Rural Cinema Exhibition and Audiences in a Global Context: Not Just a Slower Transition to Modernity (Daniela Treveri Gennari, Danielle Hipkins and Catherine O’Rawe)
Part 1. Space, Place and Cinema-going Experiences
2. The Use of Geographical Categories in Cinema Studies: An Ontological Examination (Elisa Ravazzoli)
3. Kanda’s Grounds and the Ritual Experience of Rural Cinema in Narok, Kenya (Solomon Waliaula)
4. The Business of ‘Wholesome Entertainment’: The Mascioli Film Circuit of Northeastern Ontario (Jessica L. Whitehead)
Part 2. Early Cinema, Itinerant Showmen and the Lure of Modernity
5. Spaces In-Between: The Railway and Early Cinema in Rural, Western Canada (Paul S. Moore)
6. Rurban Outfitters: Cinema and Rural Cultural Development in New Hampshire’s North Country, 1896-1917 (Jeffrey Klenotic)
Part 3. Oral Histories and the Social Experience of Rural Cinema-going
7. Oral Memories of Cinema-going in Rural Italy of the 1950s (Danielle Hipkins, Daniela Treveri Gennari, Catherine O’Rawe, Silvia Dibeltulo and Sarah Culhane)
8. Belgian Film Culture Beyond the Big City: Cinema-going in the Provincial and Rural Periphery of Antwerp (Philippe Meers, Daniel Biltereyst)
9. The Social Experience of Going to the Movies in the 1930s-1960s in a Small Texas Border Town: Movie-going Habits and Memories of Films in Laredo, Texas (José Carlos Lozano, Philippe Meers, Daniel Biltereyst)
10. The Social Geography of ‘Going Out’: Teenagers and Community Cinema in Rural Australia (Karina Aveyard)
Part 4. Shaping Cinema Audiences for Educational and Ideological Purposes
11. Projecting Modernity: Sol Plaatje’s Touring Cinema Exhibition in 1920s South Africa (Jacqueline Maingard)
12. Controlling Rural Cinema-going by Appropriating a Film Format: The Catholic Adventure of “Pathé-Rural” in Interwar France (Mélisande Leventopoulos)
13. UNESCO, Mobile Cinema and Rural Audiences: Exhibition Histories and Instrumental Ideologies of the 1940s (Ian Goode)
14. Reconsidering Post-Revolutionary Cultural Change: Rural Film Projection Teams in Shaanxi Province, 1949-1956 (Matthew Johnson)
15. Silence Under the Linden Tree: Rural Cinema-going in Czechoslovakia in the 1950s and 1960s (Lucie Česálková)
Part 5. Film Programming Strategies, Exhibition Practices, and Reception
16. Language and Cultural Nearness: Film Programming Strategies and Audience Preferences in Big Cities and Small Towns in the Netherlands 1934-1936 (Clara Pafort-Overduin)
17. Post-war Thai Cinema: Audiences and Film Style in a Divided Nation (Mary J. Ainslie)
18. Youth, Leisure and Modernity in the film One Summer of Happiness (1951): Exploring the Space of Rural Film Exhibition in Swedish Post-war Cinema (Åsa Jernudd)
19. Cine Centímetro: Memory and Cinema-going Practices in an MGM Replica Cinema in the Rio de Janeiro Countryside (Talitha Ferraz)
Daniela Treveri Gennari is Reader in Film Studies at Oxford Brookes University, UK. She is author of Post-War Italian Cinema: American Intervention, Vatican Interests, and Principal Investigator of the AHRC-funded European Cinema Audiences: Entangled Histories, Shared Memories project.
Danielle Hipkins is Associate Professor in Italian Studies and Film at the University of Exeter, UK. She is author of Italy’s Other Women: Gender and Prostitution in Postwar Italian Cinema, 1940-1965, and co-editor of Prostitution and Sex Work in Global Cinema: New Takes on Fallen Women.
Catherine O’Rawe is Reader in Modern Italian Culture at the University of Bristol, UK. She is author of Stars and Masculinities in Contemporary Italian Cinema, and co-editor of The Femme Fatale: Images, Histories, Contexts.