ISBN-13: 9780742536647 / Angielski / Twarda / 2004 / 249 str.
ISBN-13: 9780742536647 / Angielski / Twarda / 2004 / 249 str.
This timely volume is an engaging look at presidential candidate images, featuring a wide range of essays that dissect how these images are formed and manipulated during campaigns. As more and more emphasis is placed on a candidates persona and how it affects our voting decisions, Kenneth Hackers book provides a variety of frameworks and cases for analyzing candidate images in past, current, and future elections.