Negotiation in international market

ISBN-13: 9783656097204 / Niemiecki / Miękka / 2012 / 68 str.

Kunal Gaurav; Neveena Chawda

Opis

Wissenschaftlicher Aufsatz aus dem Jahr 2011 im Fachbereich BWL - Unternehmensf hrung, Management, Organisation, einseitig bedruckt, Note: -, Dhruva College of Management, Sprache: Deutsch, Abstract: As everyting is becoming globalized so companies are also interested in expanding their businesses outside the country to make them globalized. Doing business internationlly is not a new concept but know it has gained the momentum because compnaies want to became financially sound and want to expand their business all over the world. International business helps the companies to showcase their product and services worldwide and reap the maximum benefits out of it. International business is making your products and services to the customers across national boundaries.

O autorze

A rare amalgamation of an educator, an administrator and a researcher, Dr. Kunal Gaurav has earned his Doctorate in Business Administration from Aligarh Muslim University (AMU), Aligarh, India. Aligarh Muslim University (AMU) has the distinction of being one of India's most renowned and iconic Higher Education Institutions, occupying a crucial place in the emergence and preservation of both cultural and intellectual heritage of India. His doctoral research was intended to investigate the Impact of Relationship Marketing and Perceived Service Quality on Customer Loyalty in Indian Automobile Industry. He is an agriculture science graduate and holds MBA (Gold Medalist) with specialization in marketing management. He is an AIMA - Accredited Management Teacher and currently working as Professor in the area of Marketing & Associate Dean (Strategic Research) at ICBM - School of Business Excellence, Hyderabad. ICBM - School of Business Excellence, Hyderabad is one of the top business schools in the country blessed with ACBSP accreditation in addition to the approval from AICTE, Ministry of HRD, and Govt. of India. He has published a number of books in the area of General Management, Brand Management and Social Entrepreneurship. Apart from research article publications in various refereed journals he has presented several papers at national and international conferences. He also holds the honorary position of Senior Vice President of Operations - Internationally Accepted Marketing StandardsBoard (IAMSB), International Institute of Marketing Professionals (IIMP), Canada.