Making Radio and Podcasts: A Practical Guide to Working in Today's Radio and Audio Industries

ISBN-13: 9781032020709 / Angielski / Twarda / 2022 / 320 str.

Steve Ahern

Opis

This is a practical guide for anyone who wants to learn how to make successful programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions.

Spis treści

List of Contributors, Preface, 1. History of Radio, 2. The Future of Radio Internationally, 3. Making Podcasts, 4. Broadcast Laws and Regulations, 5. The Studio, 6. Radio Announcing, 7. Presentation, 8. Interviewing, 9. Researching and Producing, 10. Talkback, Steve Ahern, 11. Copywriting, 12. Audio Production, 13. News, 14. Audience Research and Promotions, 15. Radio Sales, 16. Programming, 17. Features and Comedy, 18. Transmission, Glossary