International Business-Society Management: Linking Corporate Responsibility and Globalization

ISBN-13: 9780415342407 / Angielski / Miękka / 2006 / 464 str.

Rob Van Tulder; Alex Van Der Zwart; Rob Van Tulder

Opis

In recent years, the number of books dealing with business-society management, business ethics and corporate communication has seen an exponential growth, yet most still do not treat the issues, strategies and societal interaction in a homogeneous manner. At last, here is a book that does just that. This book analyses the nature of the international bargaining society as it has matured since the beginning of the 1990s and as traditional divides between state, civil society and markets have become redefined. Covering conflicts in which primarily large multinationals were targeted by non-governmental organizations, this revealing text investigates the conflicts surrounding Burma, blood diamonds, child labour, oil spills, food safety, patents on HIV/AIDS medication and labour rights that have resulted in a large number of disciplining activities.

Recenzje

'Corporate responsibility has gone global! In this timely assessment of the challenges of the 21st century global socio-political context for business, Van Tulder with Van der Zwart offer a broad and insightful analysis and rich case examples to show how societal interface management is the key to sustaining corporate reputation.' - Craig Smith, Senior Associate Dean, London Business School

Spis treści

 Part I: Rivalry in a Changing Society  Part II: International Corporate Responsibility  Part III: The International Bargaining Society in Action 

O autorze

Rob van Tulder, Rob van Tulder, Alex van der Zwart