How to Sell the Way Your Customer Buys » książka
How to Sell the Way Your Customer Buys
ISBN-13: 9780994208408 / Angielski / Miękka / 2014 / 86 str.
In How to Sell the Way Your Customer Buys, Des Hunt, the Australian-based international trainer, speaker and author, shows you how to do just that in clear and simple language and with a touch of Aussie humour. Des talks about: * Why people buy the things they buy * The Hidden Persuaders and how to use them * Hot to quickly pick the buying style of your customer * How to assess your own style using a quick questionnaire * How to see yourself as your customer sees you * The seven principles and laws of selling * How to sell like a doctor rather than a salesperson * The art of using the right questions to sell and close * How to adapt and sell to each style of customer ABOUT THE AUTHOR: Author of the bestseller What Makes People Tick - How to Understand Yourself and Others, Des Hunt has been selling, and teaching others how to sell, for the over twenty-five years. He has held senior sales and marketing management positions as well as running his own business employing over fifty people. He has studies in Marketing and Psychology, holds a Bachelor of Business Degree and a Diploma in Training and Development. His clients included Clipsal, Coca Cola, Yellow Pages Australia, Yellow Pages Singapore, Olivetti Malaysia, Singapore Airlines, Shell Oil and Brunei Telecom. This is a skinny book with heaps of information, which, when put into practice, will lift you sales figures overnight. But remember, good ideas don't work unless you do
In How to Sell the Way Your Customer Buys, Des Hunt, the Australian-based international trainer, speaker and author, shows you how to do just that in clear and simple language and with a touch of Aussie humour.Des talks about:* Why people buy the things they buy* The Hidden Persuaders and how to use them* Hot to quickly pick the buying style of your customer* How to assess your own style using a quick questionnaire* How to see yourself as your customer sees you* The seven principles and laws of selling* How to sell like a doctor rather than a salesperson* The art of using the right questions to sell and close* How to adapt and sell to each style of customerABOUT THE AUTHOR:Author of the bestseller What Makes People Tick - How to Understand Yourself and Others, Des Hunt has been selling, and teaching others how to sell, for the over twenty-five years. He has held senior sales and marketing management positions as well as running his own business employing over fifty people.He has studies in Marketing and Psychology, holds a Bachelor of Business Degree and a Diploma in Training and Development.His clients included Clipsal, Coca Cola, Yellow Pages Australia, Yellow Pages Singapore, Olivetti Malaysia, Singapore Airlines, Shell Oil and Brunei Telecom.This is a skinny book with heaps of information, which, when put into practice, will lift you sales figures overnight. But remember, good ideas dont work unless you do!
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