Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities

ISBN-13: 9781522557210 / Angielski / Twarda / 2018 / 146 str.

N. Raghavendra Rao

Opis

Focuses on the importance of interdisciplinary concepts in open innovation projects. Using case illustrations, the book examines concepts such as virtual reality, knowledge harvesting, and business process reengineering in relation to open innovation initiatives.